Takeaways from the Beacon Poll

58%
Among likely voters, Donald Trump has a 25-point lead (58%–33%) against Joe Biden in a head-to-head contest. When Robert F. Kennedy, Jr. is added as a 3rd party Independent candidate, Trump’s lead drops to 20 points (48%–28%) while Kennedy garners a substantial 15% of the vote.
Elections
26%
In the U.S. Senate race, Republican incumbent Marsha Blackburn leads Democrat Gloria Johnson by 16 points among likely voters while 26% of voters are still undecided.
Elections
58%
Most Tennesseans (58%) say they support capitalism as it promotes freedom and economic growth, while only 9% support socialism because it seeks to ensure equality. 18% of voters say they see both the benefits and the drawbacks of capitalism and socialism.
Economy
42%
Despite only a quarter of the state participating in online sports betting, a plurality (42%) support legalized sports betting while only 19% of Tennesseans oppose the practice.
Culture
51%
The Beacon Poll found that most Tennesseans support reforming the state business tax with a majority of voters (51%) believing the business tax should be reduced for some or all businesses, 7% wanting to eliminate the tax completely, and 24% believing the tax should stay at the same rate or be raised.
Taxes
20%
Tennessee voters approve of the job performance of our three statewide elected officials. Governor Bill Lee (+20%), Senator Marsha Blackburn (+13%), and Senator Bill Hagerty (+13%) were all fairly popular with Tennessee voters.
Politics

Political Polling Results: Job Performance

48% of Tennessee voters approve of Governor Bill Lee’s job performance, while 28% disapprove.

POLITICS

41% of Tennessee voters approve of Senator Marsha Blackburn’s job performance, while 28% disapprove.

POLITICS

34% of Tennessee voters approve of Senator Bill Hagerty’s job performance, while 21% disapprove.

POLITICS

Political Polling Results: Elections

Gloria Johnson leads Marquita Bradshaw by 31 points in the Democratic senate primary, while 52% remain undecided.

ELECTIONS

Marsha Blackburn leads Gloria Johnson by 16 points with likely Tennessee voters.

ELECTIONS

Donald Trump leads Joe Biden by 20 points with likely voters while Robert F. Kennedy Jr. gets 15% of the vote.

ELECTIONS

Donald Trump’s has maintained a 20+ point lead among Tennessee voters over time, but Joe Biden has cut into his lead since January.

ELECTIONS

Policy Polling Results: Economic Opportunity

58% of Tennesseans say they prefer capitalism, as it promotes freedom and economic growth, while only 9% prefer socialism because it seeks to ensure equality.

ECONOMY

A combined 74% of Tennesseans have problems with the current U.S. tax system, saying it’s inefficient and places too much of a burden on specific groups.

TAXES

A combined 51% of Tennessee voters believe the business tax should be reduced for all or some businesses, with 7% saying the tax should be eliminated altogether.

TAXES

Tennesseans’ Takes on Taylor Swift

37% of Tennessee voters consider themselves Taylor Swift fans.

CULTURE
81%
Of those fans, 81% said that a political endorsement from Taylor Swift would not impact the way they plan to vote.
Culture

Of those Taylor Swift fans, 38% would vote for Biden, 34% for Trump, and 18% for Kennedy. In the Tennessee Senate race, Swiftie voters are evenly split: 37% are planning to vote for Blackburn and 37% for Johnson.

CULTURE

Cultural Polling Results: Online Sports Betting

25% of Tennessee voters participate in online sports betting.

CULTURE

Despite an overall lack of participation, 42% of Tennesseans support legalized sports betting, while 19% oppose it.

CULTURE

Methodology

  • Online poll of 1,197 registered voters in Tennessee
  • Only respondents who passed our data quality checks were included in the final results and compensated for participating.
  • Sampling was stratified by demographics and geography.
  • Results were weighted by demographics, party, geography, and behavioral measures to properly reflect the profile of the state.
  • Estimated margin of error: +/- 2.77%
  • Fieldwork: Mar. 15 to Apr. 2, 2024
  • Due to weighting and rounding, percentages may not always total exactly 100%.

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